6-9 June 2023 | Ravello
Judith Helmer, a researcher and a PhD candidate at the S2BMRC, recently participated in the Naples Forum on Service 2023, which took place in Ravello, Italy.
During the conference, Judith presented her first scientific work, a conceptual paper titled "Digital technology as market-shaper." Moreover, her engagement in the doctoral workshop led her to be awarded the "best research proposal". Reflecting on her experiences at the conference, Helmer expressed her gratitude for the opportunity to engage in insightful discussions with fellow scholars and professionals in the wider services field which will help her shape the PhD journey. In addition, she specifically highlighted the vibrant and welcoming scientific community she found at the conference.
The Naples Forum on Service, renowned as a leading international conference, has been at the forefront of advancing the understanding and practices of service research since its inception. With a focus on multidisciplinary approaches and collaboration, the forum provides a platform for academics, professionals, and students to share knowledge, exchange ideas, and explore the latest trends in services - more specifically, concerning the three pillars of service-dominant logic, network theory, and service science. For the 2023 edition, researchers from all over the world came to the small town of Ravello on the Amalfi coast to attend the conference and join the community. The program featured an interactive PhD workshop, accompanied by many researchers volunteering as mentors, as well as three days of insightful keynotes, engaging panel discussions, and a diversity of interesting sessions for research presentations and discussions.
The research presented by Judith Helmer at the conference is based on her PhD research project at the University of Adelaide. Her topic focuses on the intersection of marketing and technology, investigating how digital advancements shape markets. Presenting at the conference has provided Judith with an exceptional opportunity to share her ideas, expand her network, and gain valuable feedback on her research. Therefore, she would like to express her thankfulness to the organizers of the Naples Forum on Service, particularly Christina Mele and Francesco Polese. Special recognition is also extended to Kaisa Koskela-Huotari, Debora Sarno, and Christoph Breidbach for their efforts in organizing the impactful doctoral workshop.