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Jun.-Prof. Dr. Sue Rossano-Rivero appointed Deputy Managing Director at Science-to-Business Marketing Research Centre

1 September 2021 | Münster

The Science-to-Business Marketing Research Centre (S2BMRC) at FH Münster University of Applied Sciences under the leadership of Prof. Dr. Thorsten Kliewe and Sen.-Prof. Dr. Thomas Baaken has appointed Jun.-Prof. Dr. Sue Rossano-Rivero as the Deputy Managing Director of the Centre. Dr. Rossano-Rivero serves as Junior-Professor in "Entrepreneurship and International Business Development" at Münster School of Business and S2BMRC. 

Third Mission Possible - Science-to-Society Research Line publish a digital toolbox for transdisciplinary science/society projects

31 August 2021 | Münster

Recently Dr Kerstin Kurzhals and her team publicized a toolbox that has been created as part of and in collaboration with the münster.land.leben project in a digital format. Münster.land.leben revolves around promoting health andwell-being in rural areas of the münsterland and is the biggest transdisciplinary transfer project at FH Münster University of Applied Sciences.

Award for special commitment to the economic regional development to Denise Becker

23 August 2021 | Münster

Denise Becker from the S2BMRC was awarded today by the Chamber of Industry and Commerce North Westphalia for her special honorary commitment to the development of the economic region Münsterland.

New chapter published on Bricolage and Growth Hacking

17 August 2021 | Münster/London

Thomas Baaken, Liguang Liu & Lea Lapornik published a new book chapter in the book "New Generation Entrepreneurship": Bricolage and Growth Hacking: Two Smart Concepts of Creating a Business Lacking Resources.

It presents two smart concepts of creating a new business without or with only low budget. Thus, it applies particularly for either students, refugees and/or people from developing countries.

New S2BMRC book on Disruptive Innovation and Ambidextry

1 August 2021 | Münster

The Research Line "Science-to-Innovation" of the S2BMRC published a new book on "Disruptive Innovation and Ambidextry - Basics, Recommendations, Case Studies".

Successful participation of Science-to-Business Marketing Research Centre at the ICP 2020+ virtual conference

18-23 July 2021 | Online Conference | Prague, Czech Republic

The 32nd International Congress of Psychology was held online on July 18-23, 2021. The main organiser of the 32nd ICP was the Czech and Moravian Psychological Society (ČMPS), strongly supported by the Union of Psychological Associations of the Czech Republic (UPA ČR) and under the auspices of the International Union of Psychological Science (IUPsyS).

Students develop campaign for the Henri Thaler Association

16 July 2021 | Münster/Ennepetal

Cancer - this diagnosis alone is a shock for those affected and their relatives. When children are affected - in Germany, around 1,800 a year in their first 15 years of life - the blow is particularly severe for the parents. In addition, there are often existential problems, such as when one parent has to interrupt or even give up work.

Inclusive Entrepreneurial Ecosystems: A series of Authentic Stories from Münster

5 July 2021 | Online

The assumption that underlies most entrepreneurial ecosystems is that all entrepreneurs can equally access the ecosystem's support. In theory, this assumption is valid - in practice, this is not always the case-a group of highly motivated students coordinated by PhD Candidate Iulia Stroila and Jun. Prof. Dr. Sue Rossano-Rivero have created a booklet to collect stories of students, alumni, entrepreneurship educators, and women entrepreneurs from the entrepreneurial ecosystem of Münster, Germany.

Creating social impact, digitally - New Erasmus+ project "CSI: CustomDigiTeach" officially kicked off by S2BMRC

30 June 2021 | Münster

The Science-to-Society group was honored to host the two-day kick-off meeting as the lead partner of the Erasmus+ Strategic Partnership Project "CSI: CustomDigiTeach". The CSI project is an international collaborative effort of five European partners, including FH Münster University of Applied Sciences (Germany), University of Osijek (Croatia), University of Ljubljana and the Institute for Innovation and Development of the University of Ljubljana (Slovenia), and Momentum Marketing Services (Ireland).

Successful participation of Science-to-Business Marketing Research Centre at UIIN conference 2021

14-16 June 2021 | Online Conference 

The 2021 UIIN University-Industry Interaction Conference held Online, brought together more than 300 delegates from all over the world including managers, practitioners, and researchers in the fields of entrepreneurial universities, collaborative innovation, Science-to-Society and university-business cooperation among others.

Value and Future second transnational meeting hosted by S2BMRC

8 - 9 June 2021 | Online

The second transnational meeting of the Erasmus + Partnership program "Value and Future" took place the 8thand 9th of June 2021 and was hosted by the German partner, the University of Applied Sciences Münster. Due to the current situation, the meeting was held on Zoom and the experiences, results, and status quo of the first months of the project were brought together.

The S2BMRC welcomes Dominik Lappenküper M.Sc. as a new Team Member

1 June 2021 | Münster

Dominik Lappenküper has completed a dual course of studies in industrial engineering with the degree of "Bachelor of Engineering" at the Wirtschaftsakademie Kiel in cooperation with the Basler AG.

gemeinsam.zukunft.gestalten: Kerstin Kurzhals und Katrin Uude presented a whitepaper on transfer barriers in transdisciplinary projects at the Citizen Science Forum 2021

10 May 2021 | Münster

At the FORUM CITIZEN SCIENCE: "Vertrauen, Wirkung, Wandel - Citizen Science als Antrieb von Veränderung?" from May 6th-7th 2021 Dr. Kerstin Kurzhals and Katrin Uude from the S2BMRC presented their whitepaper on transfer barriers in transdisciplinary projects.

Since the complexity and scope of major societal challenges is increasing, innovative solutions are needed which cannot be developed by scientists alone. It requires the inclusion of societal actors in research and innovation activities to broaden the diversity of perspectives and knowledge.

Social Entrepreneurship in Münsterland - An incubator and start-up competition

10 May 2021 | Münsterland

ARDENT incubator is in full swing! As part of Erasmus+ project Advancing Rural Development through Entrepreneurship Education for Adults (ARDENT), managed by Science-to-Business Marketing Research Center, within FH Münster - University of Applied Sciences, an incubator was launched on 16th April 2021.

Dr. André Perusso received the doctor's degree

9 April 2021 | Amsterdam/Münster 

Today the degree of "Doctor of Philosophy, together with all rights, privileges and responsibilities thereto appertaining" was awarded to André Sergio Perusso, born in Fortaleza, Brazil, Team Member of the S2BMRC.

ARDENT project: Young Entrepreneurs from Münsterland share their personal success stories

30 March 2021 | Münsterland

Within the ARDENT project ("Advancing Rural Development through Entrepreneurship Education for Adults") the S2BMRC conducted interviews with five aspiring young entrepreneurs from Münster and its surroundings.

How to innovate digitally? - S2BMRC kick starts the Erasmus+ Strategic Alliances Project on 'Digital Innovation in the Service Sector'

30 March 2021 | Münster

In November 2020, Dr. Sue Rossano-Rivero, Judith Helmer, and Thuong Huynh from S2BMRC began working on the Erasmus+ funded project "Digital Innovation in the Service Sector", a collaborative project with six European partners

Award "Concepts of Change" Marketing-Club Münster/Osnabrück

15 - 25 March 2021 | Münster

The winners of the "Concepts for Change Award" were selected at two events organised by the Marketing Club Münster/Osnabrück on 15.03. and 25.03.21.

A challenging year 2020 lies behind us. Companies have reacted to it in an agile and dynamic way, have proven their flexibility and creativity and have further developed their business models in the context of the pandemic.

CHANGE LAB 2021: Livestream Event on "Social Entrepreneurship and the Search for Sustainable Solutions for Start-ups and Companies"

12 March 2021 | Münster

Why is social entrepreneurship important? Why do we need more social businesses? How can we start a new business that brings positive social impacts? These are the questions that Change Lab 2021 aimed to answer.

Eva Sormani was invited to present on Nudging for Innovation at the eDOCation Conference

11 March 2021 | Online

On the 11th of March, Eva Sormani, research associate at the S2BMRC, engaged with the audience at the virtual eDOCation Conference and shared her experiences with nudging in academia and in industry.

Dr. Alexander Schmidt received the doctor's degree

8 March 2021 | Amsterdam, Münster, Maastricht

Today the degree of "Doctor of Philosophy, together with all rights, privileges and responsibilities thereto appertaining" was awarded to Alexander Lennart Schmidt, Team Member of the S2BMRC.

Science-to-Business Marketing Research Centre at the FH Münster and the German Partners WESt mbH and ACEEU announce WeRIn, a major EU programme to increase the share of female graduate entrepreneurs

8 March 2021 | Münster

There could not be a more appropriate day to announce the launch of a new European project to increase the share of female graduate entrepreneurs. On International Women's Day 2021, the Science-to-Business Marketing Research Centre, project coordinator of the WeRIn project, Women Entrepreneurs in Regional Inclusive Ecosystems, and their German partners - Wirtschaftsförderungs- und Entwicklungsgesellschaft Steinfurt (WESt mbH) and the Accreditation Council for Entrepreneurial and Engaged Universities (ACEEU), announce their ambition to make entrepreneurship education and support programmes more inclusive. 

The S2BMRC welcomes an international guest scientist from Beijing for 6 months

1 March 2021 | Bejing/Münster

S2BMRC is delighted to welcome A.-Prof. Dr. Liguang Liu to our S2BMRC. Mr. Liu is a visiting researcher from Beijing, China. He is an Associate Professor at the School of Government and serves as Deputy Director of the Center for Global Economy and Sustainable Development at the Central University of Finance and Economics (CUFE) in Beijing, China.

The S2BMRC welcomes Michael Kortenbrede M.A. and Annika Wesbuer M.Sc. as new Team Members

1 March 2021 | Münster

Michael Kortenbrede has graduated a Dual Course of Studies in completion of the degree of "Bachelor of Arts in Business" at FH Münster - University of Applied Sciences. For achieving a "Master in Communication-, Multichannel- and Business Management" (M.A.), he attended the University of Applied Sciences in Düsseldorf.

No other institute may dare to take this step - to hire a physics engineer B.Sc. and materials scientist M.Sc. with economic knowledge from her industrial engineering studies into a business research field. We welcome Annika Wesbuer in our Team!

Iulia Stroila at the 17th ACERE Conference 2021

9 - 16 February 2021 | online

Iulia Stroila, research associate at S2BMRC and PhD Candidate at FH Münster and The University of Adelaide, presented her research at the ACERE 2021 conference and contributed to the ongoing discussions within the entrepreneurship community. Her first paper from the cumulative PhD project entitled "Mapping Well-Being in Entrepreneurial Ecosystems: A Conceptual Framework" was selected for the Paper Development Session. The PDS sessions are always in high demand at the ACERE conference. This year the ACERE PDS program received more than 30 submissions for the 12 available sessions.

Ready for future: Addressing the changing digital competences of students - a status quo and a vision for the future of teaching after the pandemic

9 February 2021 | Münster

How are the digital competences of students changing and evolving due to the "pushed digitalization" in times of Covid-19? What are the new requirements and challenges for education, if these new competences are to be specifically trained? 

The Lighthouse Project: Development of an Interactive, Virtual Workshop Tool for Team-Building by FH Münster Students

28 January 2021 | Online

How can we facilitate digital team-building in engaging way, particularly during the pandemic? Together with project leader Choiwai Maggie Chak, two Master students and seven Bachelor students from Strategic Marketing and International Marketing modules formed an initiative called The Lighthouse Project. The aim of this project is to develop and validate a new form of virtual workshop tool for team-building in community-academic health partnership (CAHP) projects.

Science-to-Business Marketing Research Centre present at EACEA: Erasmus+ Knowledge Alliances Coordinators Kick-off Meeting

28 January 2021 | Online

Jun. Prof. Dr. Sue Rossano-Rivero and PhD Candidate Iulia Stroila, attended to the Erasmus+ Knowledge Alliances Projects kick-off meeting held on the 28th of January 2021.

The main aims of the kick-off meeting were to get to know the EACEA team (Education, Audio-visual and Culture Executive Agency) and establish a fruitful cooperation between project representatives and the European Commission. Furthermore, participants had the opportunity to present their projects, network with other project representatives, and receive detailed information on project management, monitoring, and dissemination of Knowledge Alliance Projects.

Booklet release: Authentic Stories of Female Entrepreneurs and Leaders

25 January 2021 | Online

Entrepreneurship continues to be heavily male-dominated. Even though women have struggled in the past decade to break the "glass ceiling" and start their ventures or increase their participation in leadership positions, data suggests that the entrepreneurial potential of women is still untapped. A group of highly motivated students coordinated by Dr Sue Rossano and PhD Candidate Iulia Stroila have created a booklet to reveal interesting insights on female entrepreneurship and leadership.

Engaging students through interactive teaching formats using digital whiteboards

19 January 2021 | Münster

In January, Dr Kerstin Kurzhals and Judith Helmer (S2BMRC) hosted an online workshop on "Interactive Teaching with Miro - Use Cases and Key Learnings from practice". This workshop was organised as a continuation and deepening of a Wandelwerk Workshop on "Collaborating online with digital whiteboards" one week earlier. Targeting educators at the Münster University of Applied Sciences, the workshop built on and extended the basic functionalities of Miro presented in the first workshop by showing use cases from teaching practice.

Digital marketing project unites FH Münster students and the Colombian/Norwegian cargo-bike producer Bogbi

8 December 2020 | Münster

Münster is the city of bikes. But now, thanks to an FH Münster student project, it is also the city of cargo bikes!Remarkably coherent with the city's reputation, the Winter Semester 2020 at the FH Münster has seen the birth of a project that brings together master students from the "International Marketing & Sales" programme with a young and the ambitious Colombian & Norwegian cargo bike start-up "Bogbi".

Thomas Baaken as Key Note on the 2020 Boundary Spanning Champions Online Forum

2 December 2020 | Amsterdam

A global forum for university-industry cooperation champions - leaders, researchers, practitioners and business representatives operating at the intersection between academia and business was held to bring people with interest in this topic together. The workshop inspired by boundary spanning tools, frameworks and unique personal storiesfrom across the globe, by meeting peers and connecting with other champions driving university-industry interaction, technology transfer, entrepreneurship and innovation.

Pioneering Innovative Food for Seniors| Enabling Food Innovation for Healthy Ageing

30 November 2020 | Münster

S2BMRC was honoured to host the kick-off meeting as the lead partner of the Erasmus+ Strategic Partnership Project "PIFS - Pioneering Innovative Food for Seniors". The PIFS project is an international collaborative effort of six European partners, including Münster University of Applied Sciences (Germany), University of Nottingham (United Kingdom), Ageing Social Lab (Spain), Momentum (Ireland), Lithuanian Innovation Centre (Lithuania), and European E-learning Institute (Denmark).

Kick-off of Erasmus+ ethical entrepreneurial project 'Value & Future'

25 November 2020 | Online

Value & Future has been kicked-off with European partners from 6 countries. S2BMRC was represented by two delegates Dr. Sue Rossano-Rivero and Eva Sormani.

"Moving the Cities" moves cities around the world

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13 - 29 November 2020 | Brazil, Chile, Germany, Colombia, England and the USA

Solving regional challenges of cities with an international perspective - that was the aim of "Moving the Cities 2020". 135 students from six countries worked together digitally for a week. How can we maintain the quality of life into old age? How can we improve the attractiveness of inner cities? What do we have to do to strengthen the innovative strength of business and science? Cities around the world face very similar challenges. To approach these with a global and entrepreneurial perspective - that was the aim of this year's first fully digital entrepreneurship week "Moving the Cities".

Claudia Umanzor hosts Natalia Tobón: one of the young talents in a managerial position in Latin America to e-meet CSI students and shares sustainability case from Kimberly-Clark's program "Toilets Change Lives"

24. November 2020 | online

As part of the Case Studies International Sustainability & Ethics course from the International Marketing Specialisation Module, Claudia Umanzor invited guest speaker Natalia Tobón to present Kimberly-Clark's program "Toilets Change Lives".

Natalia has been part of the renowned multinational for over 14 years, starting as Brand Manager in Honduras and now as Marketing Manager in KC's headquarters in Bogotá for Intimate Care in the Latinamerican region.

Sue Rossano and Iulia Stroila at 2nd Peer Learning Workshop on Women Entrepreneurship

17-19 November 2020 | online

From the 17th to 19th November the second peer-learning workshop on Female Entrepreneurship took place virtually. The workshop was hosted by the EY's InnovEYtion Hub on behalf of the European Commission where participants gathered to share knowledge, experience and ideas to advance European and national strategies for the support of women's entrepreneurship in Europe and beyond. Jun. Prof. Dr. Sue Rossano and PhD(c) Iulia Stroila were invited to take part to the workshop on behalf of S2BMRC and the FH Münster University of Applied Sciences. 

S2Bs' nudging initiative awarded in Stiferverband's top 100 for education, science and innovation.

9 November 2020 | Germany

We are  honoured that our nudging initiative was awarded as one of Germany`s best "100 ideas for education, science and innovation" by the Stifterverband. We are looking forward to the upcoming months of interaction with the "Wirkung hoch 100" extended network. Nudging for innovation: How we are fuelling the Third Mission with gentle "nudging" (in German: Nudging for innovation: Wie wir mit sanften "Stupsern"die Dritte Mission befeuern) was selected as one of 100 funding projects from the more than 500 applications.

New Book of S2BMRC Member Iulia Stroila on Female Entrepreneurship published in Springer Spektrum

3 November 2020 | Münster

Iulia Stroila, team member of the S2BMRC, and alumni of the program International Marketing & Sales is amongst those honoured for their academic achievements at the year's 2020 "Hochschulpreis 2020", an event which awards prizes for outstanding final theses from all faculties of the FH Münster University of Applied Sciences. Stroila's master thesis, supervised by Prof. Dr. Thomas Baaken and Jun. Prof. Dr. Sue Rossano-Rivero has been published by Springer Spektrum.  

The S2BMRC welcomes Judith Helmer M.Sc. as a new Team Member.

1 November 2020 | Münster

Judith Helmer has graduated in "International Management for Service Industries (B.Sc.)" at the University of Applied Sciences Business and Information Technology School (BiTS) in Iserlohn, Germany. After that, she continued her studies in "International Marketing & Sales (M.A.)" at FH Münster and "International Economic Relations (M.Sc.) at Cracow University of Economics in Poland.

Rural Entrepreneurship in Münsterland: impact, opportunities, and challenges

19 October 2020 | Münster

On the 19th of October 2020, the S2BMRC organised a rural consultation workshop in Hafenkäserei, Münster. The purpose of the workshop was to discuss the economic and societal challenges of Münsterland, especially under the impact of the Covid-19 pandemic and identify opportunities to reboot and revitalise rural entrepreneurship. The workshop was organised in the context of a larger European project "Advancing Rural Development through Entrepreneurship Education for Adults" (ARDENT) co-financed by the Erasmus+ Programme of the European Union in which the FH Münster is the project lead. 

The "Spanning Boundaries" Magazine is out

14 October 2020 | Amsterdam

The first issue of "Spanning boundaries" magazine is officially out. The magazine is one of the key outputs of the "Spanning Boundaries Development Project", which is funded through the European Commission's Knowledge Alliance program.

The magazine is the first of its kind devoted to the unique experiences of academics and practitioners who are pushing cognitive, cultural and institutional boundaries in order to explore novel and exciting opportunities, forge relationships and ultimately propel their respective institutions to greater success.

Dr. Neele Petzold received the doctor's degree

5 October 2020 | Amsterdam

Today the degree of "Doctor of Philosophy, together with all rights, privileges and responsibilities thereto appertaining" was awarded to Neele Petzold, Team Member of the S2BMRC.

In 2017, Neele Petzold received the Award of Excellence for the best Master Thesis of Münster School of Business. Consequently, she started her PhD - after experiencing the business world in the marketing department of a large corporation.

Stormy times and the corona crisis - how to remain capable of acting

14 September 2020 | Ahaus

Carina Alfert presented the first results of a large-scale study on the gastronomy industry during the Corona crisis at the HGK Future Day in Ahaus.

Hotel and gastronomy businesses from all over Germany have been guests at the Tobit Campus in Ahaus to discuss the future of the gastronomy industry.

In June and July Carina Alfert conducted a study with Alexander Schmidt (S2BMRC, FH Münster) and Rainer Harms (University of Twente) on business model innovation of the gastronomy businesses in Münster and the surrounding Münsterland area. The preliminary results show that many businesses have made changes and in some cases even really "rethought" the way of doing business.


9 September 2020 | Amsterdam, Münster, Paris, Athens, Granada, Melbourne

Should we - as academics - be more entrepreneurial?

UIIN - the University-Industry-Innovation-Network - organised a webinar on the increasingly important topic. The Third Mission of Universities, Triple and Quadruple Helix, Next Generation HEIs, professional Knowledge Transfer, Commercialisation of Research, the Engaged University … all those newly raised discussion points point out into one direction: Entrepreneurial academics.

Eva Sormani and Katrin Uude at the 12th International Social Innovation Research Conference (ISIRC) 2020

1 September 2020 | Sheffield & Münster

Eva Sormani - research associate at S2BMRC and PhD Candidate at FH Münster and VU Amsterdam -  and Katrin Uude - research associate at S2BMRC and PhD Candidate at FH Münster - contributed to the 12th International Social Innovation Research Conference, which was held for the first time as a digital conference. The conference brought together scholars from across the globe to discuss the theme "Social innovation and enterprise for more prosperous, fair and sustainable societies" from varied perspectives.

Insights on how the Münster School of Business International Summer School tackled COVID-19 and shifted towards an exciting online course!

6 - 17 July 2020 | Münster

Every year, since 2016 the MSB has taken huge pride in offering students a unique learning opportunity through the International Summer School, led by PhD (c) Claudia Umanzor who like in its past two editions, made sure to deliver a non-precedent summer school.

"When lockdown shook us and tore our plans into bits, the immediate decision to go for a 100% online course was taken due to the commitment to our local and international students. We felt we owed it to them, especially to those who had already expressed their interest in taking part," says Claudia, who decided to take a risky approach by offering the same experience, via online streaming.

A temporary home - Students of the FH Münster developed a sustainable concept for the Pelikanhaus at Alexianer's Clemens Hospital

21 July 2020 | Münster

Nothing is as important as your own health. Especially in times of Corona, we all have this in mind again. But what is more valuable than your own health? Our children's health. What do parents do when their world suddenly comes to a standstill when their children are seriously ill? Everything is organized around it: In the centre is that the child gets the best medical care. Often parents travel from other cities to Münster with their sick children and do not know where they should stay overnight. For such situations, the Pelikanhaus - a temporary home - is about to be built at the Clemens Hospital, offering parents uncomplicated accommodation, even for a longer time.

Have a say as a boundary spanner and help us build bridges between university and industry / society!

16 June 2020 | Münster

After several weeks of exciting collaborative work "the boundary spanner's skill, knowledge, and experience assessment survey" is out. Spearheaded by the work package leader Science-to-Business Marketing Research Centre (S2BMRC) of FH Münster and in close collaboration with the 9 consortium members drawn from 7 countries working across business, higher education, and civil society organization, the survey is now ready for distribution.

Preparing tomorrow's change-makers through teaching 'creativity and innovation' in Higher Education: Eva Sormani and Carolina Ossa Gutiérrez presented insights at UIIN conference 2020

8 June 2020 | Münster

In a social-distancing and lockdown world, the first online University-Industry Interaction Conference took place from the past 8 to 11 June 2020. The conference, which is organised yearly in different locations, is an event where many generations from S2BMRC meet every year. This year, it offered insights on how to develop more engaged & entrepreneurial universities, and a system supporting student and academic entrepreneurship.

Marcos Perez and his passion for building a sustainable future for the region of Galicia, in Spain & the world

8 June 2020 | Münster

Following the Case Studies International, Sustainability & Ethics series of e-lectures from the International Marketing module, a new guest was invited into the virtual classroom, led by Jun. Prof. Dr Sue Rossano Rivero and PhD (c) Claudia Umanzor. This week's guest was Marcos Perez Gulin, founder of Galicia Sustentable, a non-profit organisation located in the in the autonomous community of Galicia, North-western Spain.

Dr. Balzhan Orazbayeva received the doctor's degree

3 June 2020 | Amsterdam

Today the degree of "Doctor of Philosophy, together with all rights, privileges and responsibilities thereto appertaining" was awarded to Balzhan Orazbayeva, Team Member of the S2BMRC.

Balzhan joined the research Centre in 2015 for perusing an internship and writing her Master Thesis for Technical University of Dresden - supervised by Prof. Dr. Thomas Baaken - on the subject "Wissenstransfer in einem interkulturellen Team" (in German Language). Coming from Almaty in Kazakhstan she attend the Kazak German University to achieve the bachelor degree in International Relations.

Bogbi, creating modern bicycles and equal opportunities in Colombia for the European market

25 May 2020 | Münster

This Summer Semester 2020, the "Case Studies International" lecture from the International Marketing module, led by Jun. Prof. Dr. Sue Rossano-Rivero and PhD (c) Claudia Umanzor, has been chosen to pilot around Sustainability and Ethics in order to formally bring the important topic into the agenda.

The virtual class consisting of 27 students had the opportunity to have Bogbi's Co-founder Sigurd Kihl and Bogbi's main Investor Kristoffer Fernando Lærdal as guest speakers.

Unveiling the Entrepreneurial Potential of Münsterland

19 May 2020 | Münsterland

The last 20th of May, the Science-to-Business Marketing Research Centre (S2BMRC), as a part of the international consortium of the "Advancing Rural Development through Entrepreneurship Education for Adults" (ARDENT) project from the European Commission, hosted an online meeting with actors from Münsterland interested in igniting the entrepreneurial spirit among citizens and integrating them into a process where they need to generate creative solutions to real-life challenges of rural communities. 

Alexander Schmidt as guest lecturer at University of Applied Sciences Emden/Leer on the topic of disruptive business models

May 2020 | Emden/Leer

S2BMRC team member Alexander Lennart Schmidt was recently invited by Prof. Dorozalla from University of Applied Sciences Emden/Leer to deliver a digital guest lecture on Disruptive Innovation. The objective was to discuss with the students about his research on disruptive innovation.

Science/Society Toolbox Prototype successfully rolled out

04. May 2020 | Münster

Within the framework of the münster.land.leben project, our Science to Society research line aims to provide academics as  actors of science/society cooperation with the tools to help them overcome common transfer barriers. These operative and strategic tools and methods are to be summarized in a toolbox and made available to academics who are doing science/society projects in the domain of health and well-being.

Our team has already presented a first prototype of the toolbox to the other sub-projects of the münster.land.leben project.

Virtually Spanning the Boundaries

3 April 2020 | Amsterdam, Brussels, Granada, Hämeenlinna, Istanbul, Malaga, Münster, Navan-Meath, Paris, Tampere, Valencia

Corona is affecting cooperation project across Europe. Nevertheless consortia find their ways through the challenges of forbidden trips to meet face-to-face and physical transnational encounters using digital and virtual technologies.

Therese Schedifka at the 14th annual International Technology, Education and Development Conference, INTED2020

3 March 2020 | Valencia

Therese Schedifka - research associate at S2BMRC and PhD candidate at FH Münster and Vrije Universiteit Amsterdam (VU) contributed to the 14th annual International Technology, Education and Development Conference in Valencia, Spain. She presented data from her PhD project at the conference which was hosted by IATED, the International Academy of Technology, Education and Development. More than 700 Experts from 80 countries displayed and discussed their work in oral, poster and interactive panels.

Change in the management of the "S2B" Institute - Transfer of the "baton" from Prof. Baaken to Prof. Kliewe -

1 March 2020 | Münster

Since the Science-to-Business Marketing Research Centre was founded by Professor Baaken in 2002, he served as Managing Director. "In the beginning we started with 3 people, then gradually grew until we now have over 30 employees from 13 countries. On the way we had two relocations and many international projects. The institute currently has seven Adjunct Professors from Australia, Poland, the Netherlands and the UK."

Iulia Stroila at the 16th ACERE conference in Adelaide, Australia

3 February 2020 | Adelaide

Iulia Stroila - research associate at S2BMRC and PhD Candidate at FH Münster and The University of Adelaide contributed to the ongoing discussions within the ACERE community. Iulia presented the research proposal of her PhD project on the 16th ACERE conference cohosted by The University of South Australia in Adelaide (Australia). During the presentation sessions and the PhD consortium, she got the opportunity to discuss with leading experts in the entrepreneurship field and receive valuable feedback.

ACERE stands for Australian Centre for Entrepreneurship Research Exchange, an annual conference in its 16th year.  During the PhD Consortium of theACERE conference, which was held at the University of Adelaide, Iulia had the chance to pitch her PhD project.

The S2BMRC is welcoming María Vivar Simón from Mondragon Uni for 3 months

3 February 2020 | Münster/Mondragon

María is developing her PhD in the field of University Business-Cooperation (UBC). The main objective of her PhD is to explore UBC's black box by identifying and analysing its determining factors from an SME perspective. This is the reason why she has  chosen and was invited by S2BMRC. The Center has vast experience in UBC related research and consulting since many years and conducted several studies in the field, e.g. for the European Commission.

María is a visiting researcher in the program of Erasmus+ "Academic Mobility" for 3 months (2 in spring 2020 and 1 in autumn 2020).

Having graduated in Industrial Design and Product Development Engineering at Mondragon University (a Mondragon Corporation cooperative located in northern Spain), Maria stayed on to focus her studies on Innovation through the development of a Master's degree (MA) in Business Innovation and Project Management.

"Boundary Spanners" Kick Off Meeting in Technology Park Amsterdam

16 - 17 January 2020 | Amsterdam

The Boundary Spanners Development Programme aims to break down the engagement barriers between the universities and their regional/ national/ international business stakeholders by enabling the boundary spanning skills of the higher education faculty, staff, and leadership.

Visit to the Start Up Village of the Science Park Amsterdam

15 January 2020 | Amsterdam

Startup Village is a unique community spot on Amsterdam Science Park. Meeting rooms, workshop areas, flex-working spaces and event spaces create a very specific and creative atmosphere. Entrepreneurs love it …

It was launched in 2016 with just a very few containers to offer affordable space and a modern and scientific environment for new businesses. The encampment is built from refurbished sea containers and urban gardening prototypes; thus also meets the requirements of sustainability in many perspectives.

Digital Marketing: Master students from IMS developed a strategy for S2B Marketing Research Centre

13 January 2020 | Münster

In the project the master students founded an university agency to support the S2B Marketing Research Centre with digital marketing. Led and lectured by Fatih Enzian, an expert in digital marketing, those students created social media channels, such as Facebook, Instagram, and LinkedIn, connected to a newsletter and Google advertisement, and performed content marketing. Through the project, the students were encouraged to engage in practical marketing content.

CHANGE LAB 2020: An interactive forum to create and test shared co-learning platforms

10 January 2020 | Münster

Change Lab is an open-forum event run for-and-by students. It aims to create a shared co-learning platform for academics, external experts and students to spread ideas that create societal impacts and changes via short and powerful discussions.

Our first annual event, featuring the topic: "Is veganism the answer to climate change and animal welfare?", was successfully held on 10th January, 2020 in the Fachhochschulzentrum FHZ, Münster.

Welcome to Katrin Uude to the S2BMRC as a new Team Member

2 January 2020 | Münster

The S2BMRC welcomes Katrin Uude M.A. as a new Team Member. 

Katrin completed a Bachelor degree (BA) in Social Sciences (Political Science, Sociology and Media- und Communication Science) at Heinrich-Heine University in Düsseldorf and a second Bachelor degree (BA) in Design (Communication Design) at Münster School of Design (FH Münster, University of Applied Science in Münster).

HafenCity: as non-conventional learning space

18 December 2019 | Hamburg

As part of the semester project on Innovation Districts, Master students from the International Marketing and Sales program visited HafenCity, a visible example of place-based development in what used to be the old harbour of Hamburg by the Elbe river. The one-day study tour was organized by our S2BMRC semester project leaders: Claudia Umanzor and Habtamu Diriba; the outing consisted of understanding, observing and inquiring about networking and communication in an Innovation District.

Moving the City: Students developed mobile space concepts for Münster's city centre

Foto: FH Munster/Anne Holtkötter

12 December 2019 | Münster

Repairing the bicycle, feeding the dog, including shopping, borrowing umbrellas - such a service station is missing in Münster's city centre. To build on an unused area on Roggenmarkt was the idea of students in the Master International Marketing and Sales at the Münster School of Business and students with a focus on architecture at Gulf University Bahrain. The mobile space concept "Wonderwall" was the winning one among other four in the project "Moving the City", an international project conceived and led by Carsten Schröder and Prof. Dr Thorsten Kliewe.

eLead Speed was awarded the Best Project in Higher Education from the Bulgarian National Agency for Erasmus+ projects

12 December 2019 | Milan

We are proud to announce that the eLead Speed, a project in which the Science-to-Business Marketing Research Centre is consortium partner, was awarded the best Erasmus+ project in higher education from the Bulgarian National Agency for Erasmus+ projects.

30 years side by side

5-7 December 2019 | Münster/Cracow

The Münster School of Business (MSB), FH Münster - University of Applied Sciences, has been working together with the Cracow University of Economics (UEK) for 30 years now. The two partner universities celebrated extensively the occasion of the anniversary.

Advancing Rural Development through Entrepreneurship Education for Adults, an Erasmus+ Project

5-6 December 2019 | Cracow

FH Münster continues to develop international cooperation and makes use of the opportunities offered by the Erasmus+ programme by engaging in an Erasmus+ Key Action 2 Strategic Partnerships project for the exchange of good practices.

Welcome to Therese Schedifka to the S2BMRC as a new Team Member

1 December 2019 | Münster

The S2BMRC welcomes Therese Schedifka M.A. & M.Sc. as a new Team Member.

Her PhD Thesis deals with "Digital science communication of social sciences and humanities in Germany".

Therese received a Scholarship of the Graduate Program of Friedrich Ebert Foundation e.V.

JAM14 - 14th Joint Amsterdam-Münster PhD Workshop of S2BMRC with VU Vrije Universiteit Amsterdam

27-28 November 2019 | Münster

S2BMRC of FH Münster University of Applied Sciences and the Faculty members of SBI (Science-Business & Innovation) of VU have successfully launched its 14th joint PhD Workshop.

Carina Alfert contributed with a working paper to the 2019 Effectuation Conference

25 - 26 November 2019 | Berlin

Carina Alfert, Research associate and PhD candidate at S2BMRC, contributed with a working paper to the 2019 Effectuation Conference, hosted by the Jean-Baptiste Say Institute for Entrepreneurship of ESCP Europe in Berlin.

Inspiring university and accreditation agency staff to work towards societal engagement

22 November 2019 | Münster

The S2B Centre's long experience on university-society engagement has now been transformed into a new methodology: The Higher Education Scenario Building Canvas. Dr Lina Landinez and Prof. Dr Thorsten Kliewe held the workshop "Creating positive pathways for societal engagement through scenarios, visualisation and storytelling" during the 2019 European Quality Assurance Forum in Berlin.

Unravel Tomorrow: Exciting News!!!

18 November 2019 | Münster 

Building on the strong relationships emerged during the Tomorrow's Land project, partners Advancis (Portugal), Bespoke (Denmark), Münster University of Applied Science (Germany), Politecnico di Milano (Italy), Regenerus (UK) and Socialias Inovacijas Centrs (Latvia) continue their collaboration in Unravel Tomorrow, again supported by the Erasmus+ programme of the European Union.

Iulia Stroila received award of excellence: Best Master Graduate of the year 2019

15 November 2019 | Münster

Iulia Stroila MA, team members of the Science-to-Business Marketing Research Centre, and master students of the program International Marketing & Sales, was awarded Best Master Student of the year 2019 in International Marketing & Sales.

Eva Sormani contributed to isbe 2019 conference on SPACE - exploring new frontiers and entrepreneurial places

14-15.11.2019 | Newcastle upon Tyne

Eva - research associate at S2BMRC and PhD Candidate at FH Münster and VU Amsterdam - presented a working paper on her research at the isbe 2019. She engaged in scientific discussion and engaged in conversations with practitioners such as entrepreneurs

Why academics engage in education-driven university-business cooperation?

11 November 2019 | Münster

The importance of university-business cooperation (UBC) continues to grow, whether this is in research (e.g. joint R&D or commercialisation) or education (e.g. student mobility, curriculum design and delivery of lifelong learning). The increasing efforts of university managers to improve UBC are hindered because a basic question has remained unanswered: what motivates academics to engage in UBC specific to education?

Wang Kai PhD, Research Center for Educational Administration and Policy at Ningbo University, China, visited S2BMRC

7 November 2019 | Münster/Ningbo

The Science-to-Business Marketing Research Centre due to its uniqueness in the World is happy to host Dr. Wang Kai, Deputy Director of the "Research Center for Educational Administration and Policy" of Ningbo University, Ningbo China.

Graduate Institute NRW visits the S2BMRC

31 October 2019 | Münster

The Graduate Institute for Applied Research of the Universities of Applied Sciences in North Rhine-Westphalia (GI NRW) was founded to promote doctorates. The GI NRW is a joint scientific institution of the 20 Universities of Applied Sciences in NRW.

Neele Petzold and Alexander Schmidt inviting Münsterland to play at the Business Unusual Forum 2019

29 October 2019 | Münster

Neele and Alexander were invited by the organizers of the Business Unusual Forum 2019 to facilitate a workshop on "How to manage disruptive change". Drawing on their scientific expertise, the two members of S2BMRC created a cognitive, temporal, and physical "Space to Play" for 30 participants from different industries.

Balzhan Orazbayeva invited to the Urban Challenge Program in Evry, France

25 October 2019 | Evry As part of The Urban Challenge Program run at the Institut Mines-Télécom Business School, Balzhan Orazbayeva was invited by a/Prof. Todd Davey to host a one-day workshop on social innovation and creative research.

The Future Universities Workshop at the KTH Royal Institute of Technology

22 October 2019 | Stockholm

Arno Meerman (UIIN and S2BMRC), Balzhan Orazbayeva (S2BMRC) and a/Prof. Todd Davey (IMT-BS and former S2BMRC) were invited to host the Future Universities Workshop at the KTH Royal Institute of Technology, Stockholm, on the 22nd of October.

Thomas Baaken presented on the S2BMRC to the German Federal Deans' Conference

17 October 2019 | Bielefeld

Thomas Baaken served as a key note speaker at the German Federal Deans Conference. The conference on invitation was attended by some 60 deans from all over Germany. The Federal Deans' Conference (BundesDekaneKonferenz Wirtschaftswissenschaften) is an association of the departments and faculties of economics, management and business administration at Universities of Applied Sciences in the Federal Republic of Germany.

S2BMRC represented at the HERSS Summer School organised by TUM Munich Center for Technology in Society (MCTS)

17 October 2019 | Munich

The Summer School in Higher Education Research and Science Studies (HERSS) is jointly organised by a consortium of higher education and research institutions in Germany. The 5th of the annual Summer School programme was hosted by the Munich Center for Technology in Society (MCTS) at the Technical University of Munich (TUM), 14-18 October, 2019 with the attendance of 40+ participants, including guest professors, doctoral and post-doctoral researchers, university research directors, and practitioners from across the world.

Experiments in Entrepreneurship at the University of Groningen Centre of Entrepreneurship

14 October 2019 | Groningen

On the 14th of October, Eva Sormani and Iulia Stroila, both team members of the Science-to-Business Marketing Research Centre, were invited by Dr Silvia Costa, assistant professor at the University of Groningen, to visit the University of Groningen Centre of Entrepreneurship. The three researchers discussed insights from the workshop Experiments in Entrepreneurship.

The Science-to-Business Marketing Sailing Trip

Ijsselmeer | 11.-13.10.2019

Team spirit, drive and determination are core values that propel the members of the Science-to-Business Marketing Research Centre. This year a team event was organised to face new wet challenges.

New Book on Engaged and Entrepreneurial Universities published

10 October 2019 | Münster/Singapore

A new book on "Developing Engaged and Entrepreneurial Universities - Theories, Concepts and Empirical Findings" has been published by Springer Nature Singapore. The editors, Prof. Dr Thorsten Kliewe, Prof. Dr Tobias Kesting, Prof. Dr Thomas Baaken, Prof. Dr Carolin Plewa are proud of being able to present new findings and reflections on a highly dynamic topic.

S2BMRC delivered Key Note to EURASHE Conference in Brussels

3 October 2019 | Brussels

Thomas Baaken served as a key note speaker at the EURASHE (European Association of Institutions in Higher Education) conference "Enhancing Work-based Learning and Entrepreneurship in Higher Education".

Unravel Tomorrow Experiential Workshop in Matosinhos

24-26 September 2019 | Matosinhos

Unravel Tomorrow is an Erasmus+ project aiming to explore and create a more inclusive, innovative and flourishing Tomorrow. The project is developed by an international consortium which aims to educate and connect social entrepreneurs and activists to become competent pioneers of change.

Co-creation and critical discussions between S2S research line and Forum Citizen Science participants

26 September 2019 | Münster

A delegation of the science-to-society research line from the Science-to-Business Marketing Research Centre consisting of Dr Kerstin Kurzhals, Maggie Chak, Eva Sormani and Andreas Zilke contributed to the Forum Citizen Science in various ways.

From AI to a Flight Taxi | Is the world a digital village?

20 September 2019 | Ahaus

Thanks to digitisation, we simply order and pay for goods from all over the world at the touch of a button. From fishing tackle to lemon squeezer - within a very short time the ordered goods find their way to us from the most remote corners of the earth. The Internet makes the world a digital village. Or is not it?

Disruptive Innovation - visiting Prof. Ansari at the University of Cambridge

10 September 2019 | Cambridge

From the 1 of September until the 25 of October 2019, Neele Petzold is visiting the University of Cambridge as an official PhD visitor to collaborate with Prof. Shaz Ansari at the Judge Business School. The two collaborate on the topic of sensemaking in disruptive innovation, exploring how incumbents interpret and act on disruptive changes within their environment.

S2BMRC team members contributed with 3 papers to 20th International CINet conference in Odense (Denmark)

8-10 September 2019 | Odense

Habtamu Garomssa, Claudia Umanzor, and Alexander Lennart Schmidt, all team members of S2BMRC, contributed to the ongoing discussions within the CINet community. The three researchers presented their latest research results on the 20th International CINet conference at Southern Denmark University in Odense (Denmark). During the presentation sessions, Habtamu, Claudia and Alexander got the opportunity to discuss with leading experts in their fields and receive valuable feedback.

Future Conference - Research at Universities of Applied Sciences

5 September 2019 | Essen

On 4 and 5 September, the Federal Minister for Education and Research organised a conference about "Research in the Future of Universities of Applied Sciences" in "Zeche Zollverein" in Essen. Selected speakers presented on key topics in the development of Universities of Applied Sciences in Germany.

Welcome to Hacer Tercanli, Turkish international, to the S2BMRC as a new Team Member

1 September 2019 | Münster

The S2BMRC welcomes Hacer Tercanli, MA from Turkey as a new Team Member. Her PhD Thesis deals with "Understanding HEIs in Urban Sustainable Development: Modes, Drivers and Challenges", placed in a cooperative PhD-programme of FH Münster and University of Twente, NL.

Neele Petzold and Alexander Schmidt at the Business Unusual Forum 2019 taking place in October

5 August 2019 | Münster

The interactive workshop of the PhD student Neele Petzold and her fellow PhD student Alexander Schmidt, who want to develop new ideas and disruptive business models together with our participants, promises creative fun. Be part of the workshop and experience the experts of Design Thinking live at the Business Unusual Forum 2019 on 28 October 2019!

S2BMRC study: Münster is on a good way as a Startup Hub - 17 capital cities as startup hups in Europe + Tel Aviv + Münster

1 August 2019 | Münster

S2BMRC have conducted a project for PwC PriceWaterhouseCoopers to investigate start-ups in various "hubs" in Europe with regard to their assessment of these very locations. Which hubs are particularly good and successful and why.

A 90-minute train ride for an international research experience: Research visit of two Bachelor students from University of Twente at S2BMRC

12-22 July 2019 | Münster

Two bachelor students from the Behavioral, Management and Societal Sciences faculty of the University of Twente, Sam Althoff and Mike van den Heuvel, visited the Science-to-Business Marketing Research Centre (S2BMRC) for 10 days for an international research experience. 

New Team Member "Event Management"

15 July 2019 | Münster

Pia Töns is an apprentice in "Event Management" in her 3rd year of apprenticeship at Münster University of Applied Sciences. She joined the S2BMRC Team to complete her professional training this year.

Next Whitepaper: Managing Disruptive Change

11 July 2019 | Münster

Our Germany-wide study "Managing Disruptive Change" (MaDiC) aimed to identify which management principles and capabilities are needed so that both established companies and start-ups can use the opportunities of disruptive innovations to be successful in the future.

EURAM 2019 - Exploring the Future of Management

26-28 June 2019 | Lisbon

28 and 29 June, Alexander Lennart Schmidt and Neele Petzold presented on the 19th European Academy of Management Conference in Lisbon. The EURAM aims at advancing the academic discipline of management in Europe and annually invites members of 49 countries in Europe and beyond to debate over a variety of research management themes and traditions.

Sue Rossano beats her own record at the Leonardo Campus Run 2019

26 June 2019 | Münster

With a final time of 23:30, S2BMRC Team member Dr. Sue Rossano Rivero breaks her own record and finished 2nd in the 5km Leonardo Campus Run in females' category.

CHANGE LAB! The first open forum event co-designed by-and-for students to share innovative ideas on societal changes

25 June 2019 | Münster

Change Lab is an open forum event based on student-driven interests. It is a shared co-learning platform for academics, external experts and students to spread ideas that create societal impacts and changes via short and powerful discussions. The goal of Change Lab is to create sparks between people from diverse backgrounds to jointly innovate for our society.

Another successful UIIN conference brings together over 400 leading academics, HEI managers and industry experts in Helsinki

18-20 June 2019 | Helsinki

The 2019 UIIN University-Industry Interaction Conference held in Helsinki, brought together 400 delegates from all over the world including managers, practitioners, and researchers in the fields of entrepreneurial universities, collaborative innovation and university-business cooperation among others.

Final Session of Social Design Thinking course taking place in The Hive

14 June 2019 | Münster

As part of the Social Design Thinking course led by Balzhan Orazbayeva, 14 students presented their ideas on Friday 14 June 2019. Also visiting were the three stakeholders bayti hier, DKMS and TechLabs, who each gave a social impact challenge to the students.

Prof. Ingrid Wakkee from HvA awarded with an Adjunct Position at S2BMRC

11 June 2019 | Münster/Amsterdam

Prof. Ingrid Wakkee PhD, Professor of Entrepreneurship at Amsterdam University of Applied Sciences (Hogeschool van Amsterdam), was awarded an "Adjunct International Scientific Fellowship" at Münster University of Applied Sciences' Science-to-Business Marketing Research Centre.

Disruptive Innovation at Amsterdam Venture Studios

11 June 2019 | Amsterdam

Neele Petzold travelled to Amsterdam on the 11 June to meet with researchers, educators, and entrepreneurs at the Amsterdam Venture Studios for an Entrepreneurship lunch organized by Ingrid Wakkee and Patricia van Hemert.

Balzhan Orazbayeva holds presentation at "Impact of Science" AESIS conference in Berlin

5-7 June 2019 | Berlin

Balzhan Orazbayeva, S2BMRC team member and the co-creator of The Future of Universities Thoughtbook and The Future of Universities Thoughtbook | Australian Edition, was invited to hold a presentation on the Future of Universities at the seventh "Impact of Science" AESIS conference at the Allianz Forum, Berlin, Germany.

Thorsten Kliewe and Eva Sormani presenting nudge theory as a potential tool for optometrists in NRW

6 June 2019 | Münster

The researchers from our S2BMRC Team, Prof. Dr Thorsten Kliewe and Eva Sormani, MSc., were invited by Augenoptiker- und Optometristenverband NRW to give a presentation about nudging and its application in the field of marketing. The presentation, which took place at the Mövenpick Hotel Münster, was attended by 60 optometrists.

HTSF - High Technology Small Firms Conference at University of Twente

27-28 May 2019 | Enschede

The team of Science-to-Business Marketing Research Centre with 4 paper presentations substantially contributed to the distinguished "High Technology Small Firms" Conference in the University of Twente, in The Netherlands.

Keynote and paper of Prof. Thomas Baaken at an International Conference in Vilnius, Lithuania

23-25 May 2019 | Vilnius

On the invitation of the Rector of University of Bialystok Prof. dr hab. Robert W. Ciborowski and of the Conference Chair Prof. dr hab. Andrzej H. Jasiński, Prof. Dr. habil. Thomas Baaken held the keynote of the International Conference "Institutional Conditions for an Innovative Development of a Contemporary Economy", which was held from the 23 to the 25 May 2019 in Vilnius, Lithuania.

Stina Siedhoff and Maria Paula Troutt Montes receive excellence awards

Foto: FH Münster

24 May 2019 | Münster

Stina Siedhoff and Maria Paula Troutt Montes, team members of the Science-to-Business Marketing Research Centre, and master students of the program International Marketing & Sales, are amongst those honoured for their academic achievements at this year's "ausgezeichnet", event which honours the best students from each of the 14 faculties of Münster University of Applied Sciences.

Westfälische Nachrichten reported on "The State of European University Cooperation"

24 May 2019 | Münster

The newspaper Westfälische Nachrichten reported on the Studies on "The State of European University Cooperation" of 2010/11 and 2017/18, which both have been conducted by the S2BMRC for the European Commission.

Silicon Münsterland - Students of the course "Innovative & Digital Business Models" and "SME Innovation" visited the Tobit.Campus in Ahaus

22 May 2019 | Ahaus

At Tobit.Campus a group of 16 international bachelor students experienced how digitalisation can be put into practice and how it is transforming our daily business life.

Jorge Calle D'Alleman from Universidad Pontificia Bolivariana (UPB) visited S2BMRC

22 May 2019 | Münster/Medellín
The Science-to-Business Marketing Research Centre due to its uniqueness in the World received the visit of Jorge D'Alleman, Dean of the School of Economics and Administrative Sciences at Universidad Pontificia Bolivariana (UPB) located in Medellín, Colombia.

Designing the Future University Workshop

17 May 2019 | Budapest

Balzhan Orazbayeva (S2BMRC in Münster) and a/Prof. Todd Davey (IMT Business School in Paris) the co-creators of The Future of Universities Thoughtbook and The Future of Universities Thoughtbook | Australian Edition were invited to host a workshop session on Designing the Future Universities at the 29th Annual EURASHE Conference last week in Budapest

Unravel Tomorrow Experiential Workshop in Liverpool

14-16 May 2019 | Liverpool

As part of Unravel Tomorrow, Erasmus + project, the international consortium including FH Münster (Germany), Regenerus (UK), Advancis (Portugal), Bespoke (Denmark), POLIMI (Italy) and SIC (Latvia) works to explore and create a more inclusive and innovative Tomorrow. The partners educate and connect social entrepreneurs and activists to become competent pioneers of change.

How to create a learning environment for entrepreneurship? The WEXHE international workshop

13-16 May 2019 | Münster

Innovation and entrepreneurship skills are key competencies in post-industrial societies. Consequently, students from all disciplinary areas need to learn how to think and act in an entrepreneurial and innovative way. Yet how to create a learning environment for entrepreneurship?

30 years of partnership of MSB (Münster Business School) with UEK (Uniwersytet Ekonomiczny w Krakowie) was celebrated with a joint interdisciplinary project

15 May 2019 | Münster/Krakow

The cooperation between the Münster School of Business (MSB) and the Cracow University of Economics in Poland in its 30th year is living. During the many years of partnership, the two Universities collaborate on several levels: Student and academic exchange, joint research applications, University-Business Cooperation (UBC) just to name some of the joint topics driven by this cooperation.

Denise Becker successfully completed her further education to become a "Trainer for Apprenticeships"

14 May 2019 | Münster

The S2BMRC - Team is proud to announce: Denise Becker, Team Assistant at the S2BMRC, successfully completed her further education programme as "Trainer Aptitude for Apprenticeship Education" for apprentices at the Chamber of Industry and Commerce North Westphalia. S2BMRC is now also capable to educate Apprenticeship Candidates and Trainees in the Centre.

Cultural Change Underpinning UBC Development in Southern Mediterranean Neighbourhood

10 May 2019 | Münster

The levels of university-business cooperation (UBC) in Southern Mediterranean Neighbourhood (SMN) could potentially be a fertile ground for more development and innovation in the region, yet its potential remains not fully harnessed.

S2BMRC team designing smart solutions during the event 'Create Tomorrow' in Enschede

1 May 2019 | Enschede

Organised by the University of Twente, 'Create Tomorrow' is the largest student thinktank in the world, and of course, a team of 6 S2BMRC members would not miss it. S2B shirts and Santa hats are the way how the team 'Santa's helpers' could be easily recognized.

Eva Sormani teaching part of a masterclass on the topic of sustainable innovations at VU University Amsterdam

17 April 2019 | Amsterdam

Eva Sormani was invited by Bètapartners to VU University Amsterdam to share her experience as an academic researcher in the field of science-to-society.

How does disruptive innovation emerge, develop, grow and disrupt over time: new journal paper published by Petzold, Landinez and Baaken

16 April 2019 | Münster

By taking a process view within a systematic literature review, the authors have integrated previous research on Disruptive Innovation into a process model.

JAM13 - 13th Joint Amsterdam-Münster PhD Workshop: S2BMRC & VU Amsterdam

11-13 April 2019 | Amsterdam

S2BMRC of Münster University of Applied Sciences (MUAS) and the Faculty of SBI (Science-Business & Innovation) of VU Amsterdam (Vrije Universiteit Amsterdam) have successfully launched their traditional joint PhD Workshop, this time in its 13th version.

Intermediate Conference on "Science-to-Society"

5 April 2019 | Münster

Münsterland is a rather rural region. This raises social challenges and questions, e.g. of how health care, participation and well-being can also be guaranteed in the future. These are aspects to which the FH Münster, together with more than 75 partners in the project "münster.land.leben" (münster.county.life) is dedicated.

Female academic entrepreneurs at S2BMRC develop a new concept on women entrepreneurship education

2 April 2019 | Steinfurt

Under the philosophy Together we accomplish more! the female academic entrepreneurs at S2BMRC have developed a new concept on women entrepreneurship education - "Discover the entrepreneur in you".

Thorsten Kliewe and Eva Sormani at the BVMW Marketing Kongress Münster - Nudging

2 April 2019 | Münster

Prof. Thorsten Kliewe was invited as an opening keynote speaker to the BVMW marketing conference about Nudging.  Together with Eva Sormani, he prepared a presentation with a strong scientific background to explain the two main questions: (1) What is nudging? (2) How can I use it?

S2BMRC at II Think Tank Event on "Transformational Entrepreneurship"

26 March 2019 | Coventry

Prof. Thomas Baaken and Dr Sue Rossano from S2BMRC contributed substantially to the major two days Think Tank Event on "Transformational Entrepreneurship" of Coventry University (CU) in the UK.

S2B strengthening its online presence - RIESAL Webinar

19 March 2019 | Münster

S2B invites you to join the webinar University Business Cooperation (UCB): "How to get started and succeed" next 26 March 2019, as part of RIESAL (Red regional para el fomento de la Internacionalización de la Educación Superior en América Latina). The webinar will be led by Prof Dr Kliewe and Dr Landinez.

JUST LAUNCHED: The future of Universities Thoughtbook: Australian Edition

18 March 2019 | Sydney

Are universities set for a bleak future or are they about to take an even more central role in our societies? As the rate of change in our societies accelerates and technology is increasingly adopted, universities are set to be challenged like never before. Envisaging how the future of universities could unfold in the light of these challenges may seem like a difficult task, but it is a necessary one for universities to take charge.

Claudia Umanzor at the Women Entrepreneurs in STEM (WISE) meeting in Oslo, Norway

20 February 2019 | Oslo

The "Women Entrepreneurs in STEM (WISE)", Erasmus+ funded project, had its transnational project meeting this 20th of February in Oslo, Norway where the S2BMRC of Münster University of Applied Sciences (MUAS) is one strategic partner.

Thorsten Kliewe and Claudia Umanzor assist to RIESAL Meeting in Puebla, Mexiko

13-15 March 2019 | Puebla

In the framework of the RIESAL project (Regional Network for the Promotion of the Internationalization of Higher Education in Latin America), hosted by the Benemérita Universidad Autónoma de Puebla, Prof. Thorsten Kliewe and Claudia Umanzor along with 118 participants from Belgium, Brazil, Colombia, Cuba, Spain, Italy, Mexico, Uruguay (RIESAL partners) and also from Argentina, Chile, Honduras, Nicaragua and Paraguay, gathered in Puebla, Mexico at the international conference "Capacities and Synergies for Internationalization in Latin America and the Caribbean".

Thomas Baaken, Arno Meerman, Todd Davey and Carolin Plewa at the 2019 Australian eChallenge France

© Andrew McLeish

7 March 2019 | Paris

Prof. Thomas Baaken, Managing Director of S2BMRC, and Arno Meerman, Director of Business Development of S2BMRC and CEO of UIIN Amsterdam, served as final judges in the 2019 Australian eChallenge France in Paris. 16 young and passion entrepreneurial teams managed to get through to the final pitch. The pitch and the following celebration of the winners were held close to the Louvre in Paris.

Asia-Pacific University-Industry Interaction Conference in Sydney brings together leading academics and industry experts

11- 13 February 2019 | Sydney

Held in Australia for the second time, the 2019 UIIN Asia-Pacific University-Industry Interaction Conference held at UTS, Sydney, brought together over 200 delegates from all over the world including managers, practitioners, and researchers in the fields of entrepreneurial universities, collaborative innovation and university-industry interaction among others.

Neele Petzold as guest lecturer at the VU Amsterdam on the topic of disruptive innovation

12 February 2019 | Amsterdam

S2BMRC team member Neele Petzold was recently invited to the Vrije Universiteit Amsterdam by Dr. Malous Blankesteijn as a guest lecturer. The objective was to discuss with the students about her research on disruptive innovation and how a dynamic rather than a linear understanding of the process of disruptive innovation surfaces additional complexity.

Lina Landinez and Neele Petzold engaging with online communities

4 February 2019 | Münster

Lina Landinez and Neele Petzold have published an article on disruptive innovation on InnovationManagement.se, one of the world's most read innovation Management blogs with more thousands of readers every month.

Apply for this year's Summer School: Borderless Minds!

30 January 2019 | Münster

Apply for the International Summer School 2019 at the Münster School of Business: Borderless Minds - Co-creating a pathway into the 4th industrial revolution

Choiwai Maggie Chak contributed to the CMOB Research Carrousel at University of Twente

25 January 2019 | Enschede

At the 2019 Change Management & Organizational Behaviour CMOB Research Carrousel at DesignLab, INFORM space, University of Twente, Enschede, S2BMRC team member Choiwai Maggie Chak, MSc delivered on her PhD Research Update and the Science-to-Society project Münster.Land.Leben: "Interactive dynamics in regional and local health community-academic partnerships: Impact of group climate on partner engagement and collaborative success"

Interdisciplinary student project for munster.land.leben

25 January 2019 | Münster

As münster.land.leben is one of the largest projects at MUAS, students are taking part in the project work as well.  In the student project "Innovation for Society", three master students and eight bachelor students developed a lean canvas business model for the project "Fall management with civic engagement" from the Münster School of Health.

New Lecture on Digital and Innovative Business Models

23 January 2019 | Münster

In winter semester 2018/2019 the bachelor students of our new lecture "Digital and Innovative Business Models" in Strategic and International Marketing learned about recent digital developments and technologies.

RIESAL offers a webinar on trends in the internationalisation of higher education

21 January 2019 | Guadalajara

We invite you to participate in a RIESAL webinar! The theme this time is: "Results of the 1st Regional Survey on trends in the internationalization of higher education carried out by the OBIRET UNESCO-IESALC"

German Federal Ministry of Education and Research selected "Managing Disruptive Change" as project of the month

18 January 2019 | Münster

Our project MaDiC - Managing Disruptive Change - Innovative business models for managing disruptive changes in small and medium-sized enterprises is featured as January's research project on the website of the Bundesministerium für Bildung und Forschung (Federal Ministry of Education and Research).

S2B welcomes an international Horizon 2020 expert from Egypt!

14 January 2018 | Münster

S2BMRC is delighted to welcome Ms Mona Elrawi to our S2B office. Ms. Elrawi is a visiting researcher and an expert in Horizon 2020 funding opportunities, coming from Egypt. She will be staying with us from 14.01.2019 to 01.02.2019. Her visit has been supported by the European Commission under Horizon 2020 project that our Center is participating in, titled Quintuple Helix Approach to Targeted Open Innovation in Energy, Water, Agriculture in the South Mediterranean Neighborhood

Students vs. Dragons in annual innovation & entrepreneurship challenge

8 January 2019 | Münster

Inspired by the TV show "Dragons Den" and developed by Prof. Dr. Kliewe, Dr. Lina Landinez and Luiza Leorato, Battling the Dragons is an annual final presentation of innovative ideas conceived by students from Münster School of Business.

Take off! From the idea to the start-up

17 December 2018 | Münster

On January 8 2019, we will introduce you to founders who have already gone this way or who are about to start. The highlight of the day is the final "Battling the Dragons" - here students from the Münster School of Business (MSB) present their innovative ideas to a selected jury.

Cracow University of Economics and MUAS worked together on a Science-to-Society project

7 December 2018 | Münster

From the 3rd to the 7th of December 2018, 12 students from Uniwersytet Ekonomiczny w Krakowie (UEK) visited MSB to work on a joint project referring to "Student-community engagement"

RIESAL offers two webinars on internationalisation

23 November 2018 | Guadalajara

The project RIESAL in co-financing with the European Commission, will be offering in November two webinars related to internationalisation:

  • Internationalisation at Home
  • Strategic Planning of Internationalisation
  • Panel Discussion "Rule Breaking and Other Paths to Innovation"

    22 November 2018 | Münster

    On the past 13 November 2018, the Cross-Mentoring event took place in Münster on the topic "Breaking the rules as an innovation method". The cross-mentoring programme is aimed at the development of managers in the Münsterland region.

    Multi-honorable mentioning at Graduation Ceremony of Münster School of Business

    9 November 2018 | Münster

    On November 9th the official Graduation Ceremony of Münster School of Business took place. Some 1.000 guests from families and companies attended the lively and solemn gala. The S2BMRC was multi honourably mentioned during the celebration.

    Unravel Tomorrow | Empowering a New Generation of Pioneers

    18-19 October 2018 | Münster

    S2BMRC was honored to host an international Tomorrow's Land consortium for a kick-off meeting as part of the new follow-up Erasmus+ Strategic Partnership project "Unravel Tomorrow". This project is an intentional action by six European partners to design the future of social innovation.

    JUST LAUNCHED: The Future of Universities Thoughtbook

    12 October 2018 | Münster

    New Book available: 40 HEI Experts in Europe provided their thoughts, visions and ideas on the Future of Universities. This compendium of the future, collecting visionary and creative views, has been launched by UIIN (Spin Off of the S2BMRC) in Amsterdam and S2BMRC in Münster. How are trends affecting Universities? Interesting reads! Editors are Todd Davey, Arno Meerman, Balzhan Orazbayeva (all S2BMRC and UIIN), Victoria Galán-Muros, Carolin Plewa (both S2BMRC adjunct and alumni) together with two Siemens Managers, Max Riedel and Natascha Eckert.

    Looking for Women Entrepreneurs

    October 10 2018 | Leitrim, Ireland

    The "Women Entrepreneurs in STEM (WISE)", Erasmus+ funded project, had its transnational project meeting 10th of October in Leitrim, Ireland where the S2BMRC of Münster University of Applied Sciences is one of the strategic partners.

    S2BMRC welcomes a renowned scientist from Tunisia

    10 October 2018 | Münster

    S2BMRC is happy to welcome Dr Olfa Ben Said to our S2BMRC office. Dr Said is a guest researcher from Tunisia who will be staying for one month as part of a Horizon 2020 project 5 TOI 4WAS which encourages the research and innovation cooperation between the European Union and Southern Mediterranean Neighborhood in the areas of water, agriculture and energy.

    14 Latin American delegates from the RIESAL project learning about the innovation and entrepreneurship ecosystem in Münster

    8-9 October 2018 | Münster

    The past 8 and 9 of October S2BMRC received 14 Latin American delegates from the RIESAL project, who in the framework of one of their missions to Europe, came to Münster to learn about how the knowledge transfer is carried out, and how innovation and entrepreneurship take place in the city.

    Two new Team Members join the S2BMRC

    1 October 2018 | Münster

    We are happy to announce the two most recent additions to our international team: Habtamu Diriba MBA and Adisa Ejubovic MSc.

    Tomorrow's Land International Conference - 22 November - Liverpool

    Click on the link below or go to https://en.fh-muenster.de/science-marketing/downloads/Small_Actions_Can_Make_A_Big_Difference__Invitation_.pdf

    1 October 2018 | Münster

    Throughout the project, since 2016 Tomorrow's Land creates resources to support educators who are training young social innovators, the people working to develop practical new solutions to social challenges. The project will be closed by an Tomorrow's Land International Conference taking place on the 22nd of November 2018 in Liverpool, UK.

    Successful PhD Defense of Haluk Yörür at TU Dresden

    28 September 2018 | Dresden

    Dr. Haluk Yörür successfully defended his PhD thesis on "Market Oriented Product Platforms Structuring the Front-End of Flexible Platform Portfolio Development" at TU Dresden, Faculty of Business and Economics.

    Academic directors from Chile receive training in Münster University of Applied Sciences

    28 September 2018 | Münster

    On September 26th to the 28th, Dr. David Blanco and Sebastián Tolvett M.Sc. from the Metropolitan Technological University (UTEM) in Chile visited the technology and innovation assets of Münster University of Applied Sciences (MUAS)

    Successful Design Thinking workshop with IT management consultancy noventum

    14 September 2018 | Münster

    On Friday, 14th September, a group of 25 managers from the IT management consultancy noventum came together to meet Neele Petzold, Alexander Schmidt and Patrick Schröder from the Science-to-Business team, who offered them a workshop with a twofold objective.

    Sue Rossano awarded with the title of a PhD

    12 September 2018 | Amsterdam

    S2BMRC team member Sue Rossano Rivero successfully defended her PhD thesis on "Entrepreneurial behaviour of academics within the context of education from a sociological perspective" at VU Vrije Universiteit Amsterdam.

    Alexander Schmidt and Carina Alfert present latest research note at the 19th International CiNet Conference in Dublin

    11 September 2018 | Dublin

    Alexander Schmidt and Carina Alfert presented their latest research note at the 19th International CiNet Conference in Dublin, Ireland.

    S2BMRC welcomes new team members

    3 September 2018 | Münster

    The S2BMRC is glad to welcome Dr Kerstin Kurzhals and Claudia Umanzor as new members of the team. Sue Rossano returns after her maternity leave.

    There is untapped potential in University-Business Collaboration in Europe

    30 August 2018 | Münster

    The Science-to-Business Marketing Research Centre elaborated a study on University-Business Cooperation in Europe for the European Commission. The study was conducted in 33 countries and proves an untapped potential for employability, innovation and regional development in Europe.

    MUAS and S2BMRC supporting universities in their entrepreneurial journey

    30 August 2018 | Münster

    During the past two weeks, Carlos Abello and Claudio Torres from the Technology Transfer Office of Universidad Santiago de Chile visited Münster University of Applied Sciences and the S2BMRC. This visit is part of the Professional Development Program, a program offered by MUAS to universities interested in developing their entrepreneurial and innovative profile.

    Building regional alliances for Women Entrepreneurship in STEM

    13 August 2018 | Münster

    The last 27th of June, the S2BMRC hosted the first meeting with regional stakeholders interested in the topic of Women Entrepreneurship in STEM, as a part of a project from the European Commission.

    Summer School 2018: Global Changemakers - Innovation with social impact

    30 July 2018 | Münster

    From the 9th to the 16th of July the International Summer School 2018 took place at the Münster School of Business. 44 students from Germany, Colombia, Chile, Brazil, India and South Africa participated to develop solutions for sustainability and social entrepreneurship challenges.

    Best Presentation Award for Eva Sormani at conference in Padang

    26 July 2018 | Padang

    Eva Sormani, MSc, from the Science-to-Business Marketing Research Centre was awarded the "Best Presentation Award" out of >60 paper presentations at a conference in Padang, Indonesia

    Joint Conference on Technologies and Science-to-Business in Indonesia - S2BMRC and MUAS partnering with Institut Teknologi Padang (ITP)

    26 July 2018 | Padang (24-26 July 2018)

    With more than 300 participants from 12 countries of Asia, Europe and Africa, the conference in Padang offered a platform for scientists and practitioners to share ideas and knowledge.

    More than 400 people registered for the second edition of PEGIES

    18 July 2018 | Münster

    RIESAL thank all those interested in this second version of the online course PEGIES (Improvement in Management of Internationalization in Higher Education). Münster University of Applied Sciences will be offering one of the modules of the course.

    About the connection between dry cake and developing tangible artefacts from our knowledge in a creative team workshop

    17 July 2018 | Münster

    Under the obscure name "Dry Cake Day" all Science-to-Business team members had been invited to the first internal workshop which was dedicated to using all the knowledge and creativity within the team to build tangible results to aid us in our work.

    Cross-disciplinary and international teams create the future city of Matosinhos, Portugal

    24 June 2017 | Matosinhos (11.-15.06.2018)

    As part of the Tomorrow's Land project, the final intellectual output was delivered as a Social Innovation Bootcamp, an international blended learning activity where people from all over Europe and different educational backgrounds came together to work on current and urgent social challenges.

    S2BMRC contribution to UIIN (University-Industry-Interaction) conference in London

    22 June 2018 | London

    2BMRC Team members Eva Sormani (corresponding author) and Thomas Baaken presented a paper on "The Potential of Nudging for the Engaged University" on the UIIN University-Industry-Innovation-Network Conference in London.

    UIIN conference in London brings over 500 passionate delegates together

    22 June 2018 | London

    Being the biggest event so far, the UIIN conference brought together more than 500 delegates from 60+ countries in London to inspire, share practices and gain insights about the university-business cooperation and engaged universities.

    Visit from the Minister for Culture and Sciences Affairs of NRW

    20 June 2018 | Münster

    Minister Isabel Pfeiffer-Poensgen, Minister for Culture and Sciences Affairs of North Rhine-Westphalia, visited Münster University of Applied Sciences to inform herself on the performance level and areas of the University.

    S2BMRC at the Leonardo Campus Run 2018

    20 June 2018 | Münster

    The Science-to-Business Marketing Running Team participated a at this year's Leonardo Campus Run with Sue Rossano finishing as the best female runner in her category.

    INVITATION: Women Entrepreneurship in STEM Regional Alliance

    30 May 2018 | Münster

    We will be hosting a meeting with regional stakeholders and partners interested in the topic of Women Entrepreneurship in STEM.

    Open call: 2nd edition PEGIES online course

    30 May 2018 | Münster

    S2BMRC is happy to announce the second edition of the online course "Improving Management of the Internationalisation of Higher Education".

    FH-Münster founds 5 TOPSIM Startups

    28 May 2018 | Münster

    In the summer semester 2018, international students of the bachelor courses "International Marketing" and "Strategic Marketing" successfully attended the TOPSIM-Startup challenge supervised by Dr. Christian Junker.

    S2BMRC team member supports the annual spring conference of the ECCA in Prague

    23 May 2018 | Münster

    The annual spring conference of the European Campus Card Conference in Prague was supported by the presentation of Dr. Christian Junker

    Addressing students' needs as part of a learning experience

    22 May 2018 | Münster

    This semester as part of the course of Innovation Marketing and Management, international Bachelor Students at MSB have been challenged by their lecturer, Balzhan Orazbayeva, with a task to address their own student-life related needs through innovative business ideas.

    Tomorrowsland new information

    16 April 2018 | Münster

    Join us online for a Massive Open Online Course and become a pioneer of Tomorrow´s Land. The pilot edition of the Tomorrow´s Land MOOC is open for registration from Monday, 2nd April 2018.

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